YouTube is fast becoming one of the best methods by which those in the legal profession can get their name out there. One such practitioner I’ve noticed recently taking video marketing on board in order to win new clients is the barrister Oliver White.
He runs the London Barrister website which is a great looking design and tells you everything that you would ever need to know about him… but he’s also supplemented that with an awesome video which goes navigating through the website as if you were a potential new client looking to employ his services. You can see that video here embedded below, or watch it standalone on Oliver White’s Barrister YouTube channel.
I expect more barristers, not just Oliver White to take this lead. If you don’t have the in-house skills to produce your own video then you can typically find people who can do it for you on freelancer websites such as Odesk and Elance for quite a small fee. Your video doesn’t have to look like Steven Spielberg as long as it conveys the message and gets your brand across.